neosupernova
When one life ends,
the next story bursts into being.
neosupernova is a creative unit formed by game creator Yasunori Tonooka and server engineer Shingo Kojima. Through play, we deliver insights that have not yet found words.
See our latest workLet It Being
A game series about the shape of a life
A rich life
is not measured by its length.
A series of five games that let you experience a whole life. Be reborn as 37 lives in Rinne-roku, live out a life in one of Japan’s towns in Born in This Town, change 1,000 lives as mayor in A Thousand Lives, travel Japan from a single straw in The Straw Millionaire’s Life, and protect the body as a white blood cell in Antibody Puzzle. Your guide is Beei, a bean with a sprout on its head. Each life you finish earns Life Points, and Beei grows with you.
Rinne-roku: Cycle of Lives
Be reborn as 37 different lives. Feed others, pass life on, earn virtue, and let it decide your next life.
Born in This Town
Be born in one of Japan’s 1,740 municipalities and rate your life satisfaction each year. At the end, compare it with the life you might have lived.
A Thousand Lives
Serve as mayor for 20 years. Your facilities and policies shape the lives of 1,000 residents. Then compare with a town that did nothing.
The Straw Millionaire’s Life
Start with a single straw and trade your way across Japan. Look back on your life through what you gained and the bonds you made.
See all five games in motion.
Also used in school classes, corporate well-being training, and community development by local governments.
Yasunori Tonooka
殿岡 康永 — Game Creator
The man who coined “GPS Entertainment”
now turns the cycle of life into play.
Founded the location-based game company supernova,INC and trademarked “GPS Entertainment,” a term he coined. Founded the smart city company neutronstar,INC and served as GM of the health app CALO mama Plus, used by 2.4 million people. After mixi and Baidu Japan, he is now a doctoral candidate in Knowledge Science at the Japan Advanced Institute of Science and Technology (JAIST), researching tacit knowledge sharing, gamification, and motivation in game-based learning.
Visiting Researcher, Tohoku University Graduate School of Medicine / Visiting Researcher, Ritsumeikan Center for Game Studies / Evangelist, OMRON SINIC X (Cabinet Office Moonshot Goal 3)
X @neosupernova213
Shingo Kojima
小島 伸吾 — Server Engineer
Behind the scenes,
he keeps every life running.
I have spent about ten years as an infrastructure engineer working with servers and the cloud. At neosupernova, I build the systems that deliver our games reliably to many people. If playing makes your days a little kinder, that would make me happy.
Master’s student in Knowledge Science, Japan Advanced Institute of Science and Technology (JAIST)
For press and PR inquiries,
or to share your thoughts on our games.